Wednesday, June 13, 2012

Digital Drag Forecast on Media Growth


Steel, Emily. "Digital Drag Forecast on Media Growth." The Financial Times, June 11, 2012.

From the article"Consumers’ reluctance to pay as much for digital media as they do for physical products, such as news, books and music, will drag on the global media and entertainment industry’s growth over the next five years, according to a new industry forecast.

The media and entertainment industry is likely to grow at a 5.7 per cent compound annual rate over the next five years, slower than the 6.6 per cent annual growth rate expected in nominal GDP over the same period, according to PwC’ annual outlook for the sector…
Digital entertainment and media revenues increased 17.6 per cent globally in 2011, in sharp contrast to a 0.6 per cent increase in non-digital revenues, PwC said. Digital media is expected to account for 37.5 per cent of the market in 2016, up from 28 per cent in 2011."

See also
Global entertainment and media outlook: 2012-2016, a report prepared by PricewaterhouseCooper, 2012.