From the article: "IT could usher in a new era of online privacy. Or it might bowdlerize the
Internet as we know it. Then again, it might do almost nothing at all. The item
in question is Microsoft’s latest version of its Internet Explorer
browser, scheduled to be available to consumers in late October, packaged with
Windows 8. The browser comes with an option called “do not track.” It lets
users indicate whether they’d like to see ads tailored to them by companies
that track their online browsing histories — or whether they’d rather not have
their online activities tracked, recorded, analyzed and stored for marketing
purposes." Read more
