Policy Debates in the Internet Age
From the article: "If targeted messaging becomes an important force in policy debates, the
impact will depend on which groups are being targeted. As both sides seek to
reach beyond their base to swing voters in contested congressional districts,
this may even give our leaders a newfound incentive to work together toward
shared solutions.
While many activists like to hear the kind of tough rhetoric that leaves
little room for compromise, a politician usually gets more support from swing
voters with pragmatic proposals that actually can get things done." Read more