Monday, July 30, 2012

Social Networks and Web 3.0: Their Impact on the Management and Marketing Of Organizations

From the abstract: "Innovations, coupled with the advancement of new information and communication technologies (ICTs) and the evolution of the Internet, have had a profound impact on the structure of firms and have altered the decision-making process. In the new economic and social environment, the understanding of the developments and transformations undergone by ICTs with the advancement of social networks and Web 3.0 technology is vital because of the influence of recent innovations in the competitiveness of organizations. The aim of this paper is to achieve an in-depth understanding of the new environment that has emerged with these developments." Read more