Tuesday, February 7, 2012

New TechNet Sponsored Study: Nearly 500,000 "App Economy" Jobs in United States

"New TechNet Sponsored Study: Nearly 500,000 "App Economy" Jobs in United States." The Wall Street Journal Market Watch, February 7, 2012.

From the press release: "TechNet, the bipartisan policy and political network of technology CEOs that promotes the growth of the innovation economy, today released a new study showing that there are now roughly 466,000 jobs in the "App Economy" in the United States, up from zero in 2007. The study, sponsored by TechNet and conducted by Dr. Michael Mandel of South Mountain Economics LLC, also found that App Economy jobs are spread throughout the nation. The top metro area for App Economy jobs is New York City and its surrounding suburban counties, although together San Francisco and San Jose together substantially exceed New York. … The research shows that when it comes to employment impacts, each app represents jobs--for programmers, for user interface designers, for marketers, for managers, for support staff. Conventional employment numbers from the Bureau of Labor Statistics are not able to track such a new phenomenon because this economic ecosystem is so new." Read more

See Also
Mandel, Dr. Michael, Where the Jobs Are:  The App Economy, TechNet, February 2, 2012.